About Us

Welcome to INDIEVE, your destination for timeless, high-quality Bhartiya Ethnic Attire that blend tradition with contemporary style. Founded by an MBA graduate Rashmi Baranwal with a passion for ethnic wear and a commitment to excellence, our brand is dedicated to offering elegant, affordable, and beautifully crafted designs for women worldwide.

We believe in combining heritage with modern fashion, and our collections reflect this balance, providing options for every occasion – from casual wear to festive celebrations. With a direct-to-consumer model, we eliminate unnecessary markups, ensuring you get the best quality at the most accessible prices.

At INDIEVE, we prioritize ethical sourcing, sustainability, and customer satisfaction. Our mission is to empower women to express themselves confidently through fashion that honors tradition and embraces individuality.

Thank you for being a part of our journey!